The relationship between national identity and corporate culture is principally that in both cases the final objective is to create and mantain an identity in a group of people, based on certain rules and principles, that guide them on how they should behave.
National Identity is the relationship between the nation and the institutions that are within it, such as the educational system, the media, the laws, and how those institutions create a framework of behavior for that population, with the intention to develop an identity, that makes them proud of what they have and what they are, based obviously on their history.
Corporate Culture has a similar intention, the differences are that here is only one institution that is a Company, and the people are the employees who work there. The intention of it, is to create an identity based on certain beliefs and values, in order to guide them on what the company expect of them, and viceverza. The objective is to "talk the same language" inside it, to reach a common and defined goal.
An important thing to highlight is that because we live in a globalized world, the Company must be felixble in order to adapt it's corporate culture to the rapid changes of the environment. One example is the case of the actual importance that has the environmental issues in the whole world, and to be competitive, the Companies must incorporate in their values that topic , if they don't have it, and translate it to their employees.
Hi Pauly
ResponderEliminarYou did a very interesting analysis and i completely agree with you in the answer of this question. I think that both national identity and corporate culture have the same objective: Creating a common culture and identity. The difference between them is that they are in different scenarios.
Besides, corporate culture is within nation or country’s framework.
Daniel Botero G.
My blog is http://dboterog.blogspot.com